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by Digital Shaping

Best Summer Fragrances for Men and Women: The KIERIN Edit

Summer is a scent. It’s the salty breeze by the water, the crisp bite of citrus at brunch, the light sweat after dancing outdoors, and the way jasmine blooms at night. You don’t just wear fragrance in the summer, you live in it. If you’ve ever sprayed something on a...
by Digital Shaping

5 Common Perfume Mistakes and How to Avoid Them

Wearing perfume should feel effortless. A couple of spritzes, and you carry your favorite scent with you through the day. However, the truth is that many people make small mistakes that hinder their fragrance, reducing its longevity, altering its scent, or making it too overpowering. If you’ve ever wondered why...
by Digital Shaping

How to Find Your Signature Scent Without Sampling

Finding a fragrance that truly feels like you can feel overwhelming if you’re not the type to sniff dozens of bottles in-store. But discovery doesn’t need to begin with a trip to the department store. With a thoughtful approach and a bit of self-reflection, you can land on a signature...
by Digital Shaping

Best Cologne for Men: Fragrances That Actually Feel Like You

Let’s be honest: finding the right cologne isn’t always easy. Walk into a department store, and it’s all glossy bottles, loud branding, and confusing descriptions. “Woody-spicy with a hint of leather and moonlight.” What does that even mean? At KIERIN NYC, it’s different. These aren’t mass-produced, smell-like-everyone-else fragrances. Each scent...
by Digital Shaping

The Role of Scent in Memory: Why Some Fragrances Stay With You Forever

Walk into a bakery and catch that warm swirl of cinnamon and butter, and suddenly, you’re six years old, standing in your grandmother’s kitchen. You haven’t smelled that exact scent in years, but your brain brings the memory back in vivid color: her floral apron, the old tiled floor, the...
by Digital Shaping

Top Perfume Trends of 2025

Scent is deeply personal. It’s how we start the day, how we mark a moment, and sometimes, how people remember us. But like fashion and food, fragrance doesn’t stand still. It evolves with culture, technology, and how we live. As we move through 2025, I’ve noticed that fragrance trends are...
by Digital Shaping

5 Perfume Mistakes You Might Be Making

Fragrance is personal. It connects us to memories, places, and even moods. But here’s the thing, no matter how beautiful your scent is, a few common habits might be getting in the way of it living up to its full potential. Over the years, I’ve learned (mostly the hard way)...
by Digital Shaping

Perfume vs. Cologne: What’s the Difference?

You’ve probably heard people use the words “perfume” and “cologne” interchangeably. But if you’ve ever shopped for a new scent and felt confused by all the terms, you’re not alone. It’s easy to assume one’s for women and one’s for men, or that one’s just fancier. But the real difference...
by Digital Shaping

Top 10 Perfumes That Last All Day | Long-Lasting Fragrances Guide

We’ve all been there. You spritz on your favorite perfume in the morning, walk out the door feeling like your most confident self… only to realize by midday that the scent has vanished. You check your wrist, try to catch a trace, and there’s nothing. It’s frustrating, especially when you...
by Digital Shaping

Choosing the Right Perfume for Your Personality Type

Ever smelled a perfume that instantly felt like it belonged to you? Not just because it smelled good, but because it captured something about who you are. That’s the sweet spot. A great fragrance should feel like an extension of your personality—quiet or bold, grounded or playful. But how do...
by Digital Shaping

How Perfume Affects Your Mood: The Science of Scent

Have you ever caught a whiff of something and instantly felt calmer, more energized, or taken back to a vivid memory? Maybe the scent of citrus gave you a mental pick-me-up. Or a warm vanilla note reminded you of your childhood kitchen. Scent is powerful like that. It connects us...
by Digital Shaping

How to Make Your Fragrance Last All Day - 10 Simple Tips

Smell great from morning to midnight without needing to reapply every hour Let’s face it. Few things are as disappointing as putting on your favorite fragrance in the morning and realizing by lunchtime it’s nowhere to be found. You spray it, step out, feel great for a while, then it...
by Mona Maine de Biran

Varying Shades of Green Beauty

Post from Manhattan Minds, an inspired blog on New York City Art, Beauty, Fashion & Lifestyle, by the Founder, Mona Maine de Biran... It is easy to identify green beauty as one of the biggest growth areas of the beauty industry. The estimated market in the neighborhood of $13 billion a year is just huge!...
by Mona Maine de Biran

KIERIN NYC Founder TALKS: on Challenging the Rules of Fragrance

Post from Manhattan Minds, an inspired blog on New York City Art, Beauty, Fashion & Lifestyle by the Founder, Mona Maine de Biran... As the founder of Manhattan Minds, I wasn't quite sure how to share... my own interviews. I thought it would be funny to do a vlog, instead of a blog... interviewing my...
by Mona Maine de Biran

A VISIT with Celebrated Fragrance Blogger: Brooklyn Fragrance Lover

Post from Manhattan Minds, an inspired blog on New York City Art, Beauty, Fashion & Lifestyle by the Founder, Mona Maine de Biran... If you’re a fan of all things perfume, you’ve no doubt heard of Brooklyn Fragrance Lover – also known as Carlos J. Powell. He has more than 6,500 followers on his Brooklyn Fragrance...
by Mona Maine de Biran

Instagram Sensation, Mr. Cologne, TALKS: on Family & Fragrance

Post from Manhattan Minds, an inspired blog on New York City Art, Beauty, Fashion & Lifestyle, by the Founder, Mona Maine de Biran... If you are on Instagram and follow fragrance, then you’ve crossed paths with Instagram sensation, Mr. Cologne. A self-made perfume connoisseur and enthusiast, his channel @Mr.Cologne76 is touted as the largest fragrance conversation...